Marketing

Turn Up the Volume

We have participated in the development of marketing and sales related services for hundreds of residential and commercial properties from Pennsylvania to Delaware and the DMV. Our creativity has earned us industry awards, from Addy and MAME to 50+ Housing Council and Max Awards. And, while we are gratified to receive the acknowledgement of our work from our industry peers, our biggest reward is the long-standing client relationships we’ve developed – upwards of 25 years! – and the ROI and profitability our work brings to our clients.

Consulting

  • Brand Strategy & Positioning
  • Integrated Marketing Communications
  • Sales Audits/Shops
  • Market & Competitive Research
  • Comparative Market Analysis (CMA)
  • Media Planning, Training and Relations
  • Web Campaign Strategy/Tracking/Analytics

Only 3% of agencies surveyed had a client tenure rate of 10 years or more.* Our average client relationship exceeds 13 years… find out why we’re different.

Picture of a hands on a computer mouse and keyboard

Customer Acquisition

We help our clients leverage personalized content to convert traffic into leads and ultimately close them as homebuyers. We can help you with:

  • Traditional Media 
  • Prospect Management – ( we favor Lasso CRM, the leading builder CRM system)
  • e-Marketing
  • Lead Management Reporting
  • Social Media Management
  • Content Development & Copywriting
  • Online Advertising
  • Marketing Collateral
  • Sales Management Assistance
  • Event Planning & Management
  • Publicity

“I’ve had the pleasure of working with Louise for over 20 years beginning with building our company brand from inception. She’s been vital in the success of creating branded marketing for our clients, ranging from marketing centers, digital/print, and website design. She is a very creative thinker and an excellent copywriter. We value her as an extension of our in-house marketing team.” 

Mike Shuler, Avison Young

Environmental Design

  • Signage & Wayfinding
  • Displays & Interactive Kiosks
  • Design Centers
  • Sales & Leasing Centers
  • Model Home Merchandising including our “Model In A Box” Program
  • Clubhouse Interiors

Digital

Our successful and trackable digital marketing programs build awareness, trust and credibility for our clients.

  • Custom Website Design, Development & Maintenance
  • SEO, SEM, PPC Campaigns & Reporting
  • Video Pre & Post-Production, Script Writing and Editing
  • Lead/Landing Pages
  • Hyper-targeted advertising
  • Social Media
  • Reputation Management
  • e-Newsletters/Blogs

*Source: Hubspot 2016 Agency Research Report